Exclusive Q & A with Lori Greiner!

Hey everyone! Welcome to a special blog post here on Beauty Broadcast! For years I’ve seen Lori Greiner on QVC, talking about her many patents and innovative ideas. Within the last month, I purchased a set of 2 fantastic makeup bags and posted a review on YouTube... now a week later, I’ve done an exclusive one on one interview with Lori! She contacted me after seeing my video (I tweeted her about it!) and she thanked me for sharing my opinions! I couldn’t be more thrilled with the opportunity to share some of her insights with the Beauty Broadcast family in this little Q & A!

Photo Courtesy: lorigreiner.com

You see, Lori is an Illinois girl, like me! Her website says she has 110 U.S. and international patents, and has created more than 350 products altogether! If you’re a QVC fan, you’ve seen her on “Clever & Unique Creations by Lori Greiner”- but now she’s also starring as a “Shark” on the ABC show- “Shark Tank”. In case you’re not familiar with the show, it’s basically an opportunity for people with an invention to show off their idea, and get the panel of millionaires a.k.a. “sharks” to invest in their invention. Lori will appear on the show tomorrow (April 27th) at 8 eastern, 7 central on ABC. With the national media whirlwind leading up to this week’s episode, I must say, I am thrilled that Lori would take the time to chat with me on the phone... and also give me a little something to pass along to my lovely readers! Here’s our interview:


Emily: “You’ve generated lots of makeup storage ideas that people really enjoy. What’s been the key to proper makeup organization since many of us are overloaded with beauty products?”
Lori: “I want to have everything separated and be able to see it at a glance. There’s a place for everything and everything needs to be clear so you can see it, and it’s accessible. We’re always in a hurry... you want to be able to see your choices. The traditional way to store has been in a case or bag where everything’s thrown together. So my thought was- make everything where you can see it all, and it’s all organized. Who wants to be aggravated in the morning when you can’t find your red lipstick? It’s about visibility- everything in its place.”

Emily: “You were telling me about how your mom was not so organized... did you always have an interest in organization? When did that kick in?”
Lori: “I think it came a little later in life- because my mom was like that, it made me not want to have everything out. In my own house, I like things to be clean, put away, and easily accessible. When everything’s cluttered, it affects my mood. It makes me kind of crabby! When everything looks beautiful and orderly, you enjoy the beauty of what your home is. It makes your environment happier.”

Lori with her fellow "Sharks"- courtesy: lorigreiner.com

Emily: “Let’s talk Shark Tank- what’s your experience been like on the show so far?”
Lori: “I love it! It’s an extension of what I was already doing, so it’s a really natural, perfect fit for me. I’ve been creating products for the past 16 years. I’ve also over the past 16 years helped other people who had ideas, so I was really already doing what I have on the show- helping young, new entrepreneurs. Everybody I’ve done my deals with- their product it getting out there now and they’ve all been really successful!”

Emily: “Can you give us any indication of what to expect on Friday’s episdode?”
Lori: “It’s beauty related! It’s something that’s never been done before- a 3 in 1 nail product that’s patented. I can’t reveal whether or not I did the deal, but it’s a product you will think is really cool. It is revolutionary.”

Again- you can catch Lori on Shark Tank Friday at 8 ET, 7 CT on ABC. Big thanks to Lori for taking time to chat with me! :) Click here to check out her website, or learn more about her products at QVC.com.

In case you missed it, here's my review on Lori's makeup cases!


  1. I loved the makeup cases. Such a shame we can't get them in the UK :(

    Louise x


  2. I have the jewelry organizer, and it is the best purchase I have made. It looks nice and its practical?

  3. I LOVE her on Shark Tank, so happy you got to do this interview. Saw your video on the makeup organizer and liked it, now I really want it.

  4. Love the makeup bags!!


  5. This is so awesome! I plan on ordering. Would have come in handy for my work trip. Next time I'll be prepared :)

  6. This is so awesome! I plan on ordering. Would have come in handy for my work trip. Next time I'll be prepared :)

  7. I really loved your review emily it was really helpful because there are not really any other videos on it, just pictures. Although I do plan on buying it in 2 weeks for future use... I have read alot how the zip breaks just in few months or the pockets tear =/

    So lets see how it goes. There is always the return policy :)

    Thanks again for your hard work in the videos I have seen every single one and few many many times like this bag review one, always stay true and honest like this ;)

  8. Please check out my beauty

  9. I sent you that e-mail before I read your post here, Emily...so pls forgive the obvious ...of COURSE you know about shark tank!

  10. Loved the makeup bags!


  11. I have had her white Tabletop Spinning Cosmetics Organizer for over a year & love it. I can see everything I have in there making it easy to take & put back any product easily. Thank you Lori for making storage affordable & foolproof for those of us who have trouble maintaining organization (maintaining is the hardest part for people like me). I'm glad to see Lori Greiner working with you Emily. Emily is "good people" Lori :). Thanks for this review.


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