Sunday, July 21, 2013

Mall of America Meet & Greet Recap!

Hi everyone!!
It's hard to believe that one week ago I was in Minnesota! :) The Meet & Greet at the Sigma Beauty store was absolutely amazing. This was the first actual Meet & Greet I've ever had- so I was baffled by the incredible turnout! I believe there were somewhere between 450 and 500 people there, many of whom lined up hours in advance (seriously? to meet this small town kid?) I just didn't expect that at all, not to mention those who drove for hours or even flew in to be part of the festivities!

Courtesy: Tyler's Instagram
Members of the Sigma team told me there was an unprecedented amount of out-of-state travel for this event. According to Sigma's event recap blog, people came from Pennsylvania, Florida, California, Colorado, Iowa, Wisconsin, Illinois, Kansas, Nebraska, and (of course) Minnesota! I also talked to a few people from North Dakota, Missouri, and even Canada! This was overhwhelming to think about and really brought me to tears at times during the event! I don't even know what to say.

Everyone was so kind. Seriously- EVERYONE. To think that such fantastic people of all ages want to watch my channel really makes me feel so honored. Some people who spent hours waiting came in the store actually saying they had lots of fun in line and met some new friends! I hope I didn't disappoint and was able to show you all the appreciation and love that you deserve!!! It was so exciting to see families coming in, and seeing groups of friends as well as moms & daughters who watch the videos together. That was so fulfilling and fun to see!







Unless otherwise noted: pictures courtesy SigmaBeauty
Throughout the event, I went through one pair of shoes (I have a bunion- heels are painful LOL. Thanks to Simone for rounding up some flip flops!), a stack of headshots, one Sharpie marker, and my face spent so much time smiling it was definitely sore the next day. It's a nice feeling, actually!!






Thank you also to those who brought such thoughtful gifts!! Everything from a "Thank you for being a friend" Beauty Broadcast t-shirt (you know I love the Golden Girls!) to golf balls for Tyler... cards, cookies, makeup, gift cards... unbelievable. I've emailed/contacted all who left their contact info to say thanks-- I was truly stunned by your generosity! I was also touched by those who told me to say "hi" to Cupcake, Mom, and Pup! :)


I can't say enough about Sigma and the way they pulled off such a big event. Everything was so organized, the store looked jaw-droppingly gorgeous, and the team was so kind and welcoming. There were all sorts of cool little details like monitors/ipads showing my videos, a live #sigmabeautybroadcastevent Instagram feed, great music playing, treats and drinks, lots of staff on hand to help people... just so impressive. I also found it just fascinating to have a couple of meals with Mrs. Sigma herself- Simone as well as her team which included the lovely Shauna (both pictured above). I loved hearing about the company's beginnings and growth and how everything developed. How many opportunities does one have to sit down with the people who actually create the products for a brand and ask them questions and learn about their thought process?! The makeup lover in me found this absolutely fascinating, inspiring, and exciting. Thank you, Sigma family, for your generosity, kindness, and for just inviting me to have this event in the first place. It was unforgettable!  

Photo from Emily's Instagram
Over the weekend, I also got to meet a woman who inspires me and who just feels like a friend I've had for years! (even though I've been watching her on YouTube all this time!) It's Kristin Gehm! Check out her YouTube channel for yourself, and her recap video of the trip! She is just as kind and sweet as you imagine her to be, not to mention full of personality, jokes and sports knowledge! We could've talked on and on for days. Thank you, Kristin for being a new friend in my life. I just adore you!!!

Photo from Kara Murphy
I also had the chance to sit down with Kara Murphy, a former broadcaster in the twin cities area!! I feel like we have so much in common and it was great to chat about her experiences, love for makeup, and just get to know her better! She's the one who gave me the fabulous "Thank You For Being a Friend" t-shirt!! LOL! :) Kara, thank you for being MY friend!! You are such a fun, warm, easy to talk to person! I wish you the best in your career change!

Thank you to my husband Tyler for being so supportive of me. Not just once people started watching my videos... but from the absolute start. Thanks for believing in me way back in 2007 when I declared that I was going to start a YouTube channel about makeup. You didn't think I was totally weird, and backed my little hobby 100%. Now that passion is a career for me. As time has gone on, I've needed your support more than ever. You never let me down, and always build me up. Tyler is my attorney, financial advisor, trainer, therapist (haha), I.T. guy, on-camera talent... I love him not just for everything he does, but for who he is. I love you!


Here is the recap video of our weekend in Minnesota! THANK YOU again to everyone who came and to all who had a hand in pulling off the event-- it will go down as one of the absolute best weekends and I'm so grateful to have had this opportunity! ALSO-- this is not even close to all of the pictures that Sigma's photographer took for the event! I plan to put together a full album on the Beauty Broadcast Facebook Page soon, so keep an eye out for that!
XOXO!         

31 comments:

  1. OMG Emily, I have been following you for years, I wish I could have made it to the event, it looks like it was so much fun! I can't even imagine how you feel, people love you so much and love seeing that you are a REAL person! I just read the post and watched the video with a few tears in my eyes because what you have done is soooo amazing! The way people connect with you and each other around makeup is truly incredible! I am very happy for you and wish you the very best, stay true to yourself, lots of love from Kansas <3

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  2. Looks like the event was a big hit. I love seeing the pictures.

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  3. As someone who has been watching you from (almost) the very start, it's so great to see how far you've gotten! No one deserves it more than you - you're the realeast, most down to earth guru out there. The number of subscribers hasn't changed you at all - that is why you're so popular! After 5 years, I feel like I know you as a friend and I think that is why you do so well. You've always stayed true to yourself and don't worry about money or fame. You're still doing this for all the right reasons and you deserve all the amazing things that will continue to come your way!

    PS - so sweet what you wrote about Tyler. It's nice to see how supportive he is. You're both lucky!

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  4. Wow this is so exciting! I'm so happy for you, Emily. You are such a beautiful person inside and out and I hope you never change.

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  5. Emily: I am so proud of you. A long time ago when you worked at WSIL, I am the privilege of meeting you, your parents and Kevin Hunsburger. I have been a devoted fan since then. Your CIL'ers still miss you every morning and we are thrilled at your success!

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  6. I have just watched the video, it is perfect. I am so happy that you had such a great time, wish you and Tyler the best ☺

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  7. Looks like you and Tyler had a great time! As a new viewer(6 months) I can understand why so many people attended! You're so friendly and down to earth on your videos. You do a great job and it's nice to see that your hobby has become your profession. I look forward to your posts as they are a nice diversion from the daily grind and you offer great advice and information!

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  8. HI Em! I have been watching you from the start, back in the older house with low resolution camera and made me fall in love with drug store makeup. I am so incredibly proud of you and I'm in such awe. I have seen many Youtubers get more successful but I can honestly say you have not let anything get to you. Please stay humble as you are, I love you so much and adore you. I'm from Toronto Canada, and hope by the time I make it to see you, you won't have 1,000 people waiting :) Which wouldn't surprise me if you did. Lots of love to you. MWAH.

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  9. I'm so glad you and Tyler had a great time and made it there and back safely! Been looking forward to your recap video/blog and this didn't disappoint! Sigma really did treat you guys like royalty didn't they! Thanks for taking the time to meet with us and for being you, Emily. You'll never know how much you've inspired me and pushed me to be my best. <3

    ~The Dragon's Vanity

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  10. Great post! I love your channel and your blog.

    Jodie x
    www.retrococktail.co.uk

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  11. Oh my gosh, I just got so emotional reading this and watching the recap video. I wish I could have gone! The Sigma store looks amazing, you looked amazing, and I bet it was so much fun to meet so many other make-up lovers out there! I vote you do a meet-up in Pittsburgh! :) Anyway, it was so great to watch and I am so happy for you and your success! You are by FAR my favorite "guru" to watch on YouTube and it will be so fun to watch your career as new opportunities pop up. Maybe someday you'll have a store with your own name on it! XOXO

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  12. please do your Sigma presents haul :)

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  13. I'm so happy for you Emily !!! I wish I could have met you but I live in France :( You are such a nice person, I wish you were my sister ^^
    This event looked amazing, everyone seems so happy in the pictures =)

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  14. You're so amazing and you inspire so much people including myself. One day, i'm going to meet you to ! I wanted so bad to be there but a lot of things made it impossible for the moment. ONE DAY. It's on my bucket list !
    www.jessyeclumsyxo.blogspot.com

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  15. That is SO cool Emily!!! I so wish I lived closer! If you're ever in the Dallas/Fort Worth area just let me know!! Keep up the amazing work you do (even though it probably doesn't feel like work)! Stacie xo

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  16. Can you do a FOTD for your Meet and Greet? Wish I could have been there but it's way to far from Philly.

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  17. Awe what a fabulous weekend you had :) Love Kristin's channel as well so how fun to get to meet up with her.

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  18. About those bunions....consider surgery if you can. I have had both of mine corrected, one foot has a pin inserted and the other foot does not, and I am so glad I did it. I had a hard time walking before, now I walk a 13 minute mile. I know every situation is different, but if you haven't looked into corrective surgery, give it a shot. A good podiatrist will give you all your options.

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  19. Meeting you was such a highlight for me, Tyler was so nice and you are absolutely a sweetheart! Your videos are never less than perfect and I love that our little hobby can be shared with so many girls around the world. This was truly an event I am so proud to have been a part of. Shauna and Kayla from the Sigma Team were incredible as well! Thank-you for doing this for all of us Emily, your videos are truly an inspiration and like having a friend right there whenever I need. Love Love Love Ya!!

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  20. It looks like this was really a fantastic time! It's so sweet how humble you are, your kindness and gratitude really shines through in this post. Not to mention - you are a babe! :)

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  21. I'm so happy for you, Emily! I've watched your videos since 2004 but I think this is the first time I've commented on your blog...lol
    Love your personality and love for all things beauty!

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  22. Wow! Looks like you had an awesome time catchin' up with people! =] xx.

    www.beautyandlouise.com

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  23. Just beautiful, Emily!!!

    You are such a beautiful person, inside and out :) I've been reading your blog and following your YT channel for years now! From back in the day when you had a handful of fans on facebook and you took time to reply to each of the comments :)

    You are truly amazing!

    xx


    Ms Jelena's Blog

    http://ms-jelena.blogspot.com

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  24. Awww I love the little section about Tyler! You are blessed to have such a wonderful supportive husband and he is blessed to have such a talented wife! You guys are such a cute couple too! :)

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  25. So proud of you Emily and how far you've come! Many congrats again! xo Crystal

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  26. I am so happy for you, Emily! I knew you would have a wonderful turnout to the event. There are so many of us who appreciate your warmth, sage words, and humor. Over the years, you have made us laugh, cry, and grow our makeup collections more than we ever thought possible. I think that a lot of us feel like we are all a part of your extended family, and that extends to Tyler, Cupcake, your mom, and Pup. You have stayed true to yourself through all these years, starting way back at the beginning with your first videos and that low-level lighting. I loved you then, and I still do. I couldn't make it out to see you this time (I live in California), but if you come out West, I will do my best to finally see you in person. Thank YOU for being a friend, to all of us!!

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  27. That looks like it was amazing!!! I teared up at the end when you were talking about Tyler, SO SWEET!

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  28. Emily, I can't imagine how overwhelming and emotional it was to see all these people stand in line and travel from all over to come see you. You underestimate the impact you have on people! I am a 60-year-old woman and I'm sure my friends get sick of me talking about you and your videos! LOL

    Due to your broadcasting experience and shining personality, you really do reach people in a way that not a lot of YouTube folks can do. I have watched a LOT of makeup videos, but there are only two people I subscribe to and keep watching regularly, and you are one of them.

    Congratulations on this amazing event...I know it is just the first of many in your future!

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  29. This is such a beautiful post Emily. Congratulations and since i've been following you for years now, I feel like part of your success if that makes any sense! Lol! Would've love to attend this but I live waaay too far (deep south texas). Keep it up!

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  30. Emily, This is wonderful. Thank you for being "you." I hope to someday meet you someday and see that beautiful smile in person.

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