Monday, July 1, 2013

Tips for Starting a Blog!

Hi everyone!
First off, sorry for the lack of a Friday Fill in the Blank post! Friday afternoon I decided to trim the hedges in 90+ degree heat, and the task was much longer and exhausting than I expected it to be. I really didn't want to move afterward, let alone think! 

Anyway, this post is all about starting a blog! I've actually been getting lots of questions from people looking to start blogs, and after writing a long email to someone with tips, I thought maybe others could benefit from those tips if I made them into a post. I've been blogging since 2008, shortly after I started my YouTube channel and I've learned about a lot of things I like, and things I'd do differently. Just so you know, this blog is maintained through Blogger. I know WordPress is another option for blogging, but I'm not super familiar with that and other hosting sites, so I won't really get into that.

Before You Start...
  • Have a brainstorming session- what do you want to blog about? Jot down a list of different posts you might want to do. Ask yourself- "what would I be interested in reading?" Think about some different blog "subcategories" that you might rotate through... for me it might be Face of the Day posts, reviews, hauls, random stuff, etc.
  • Look around at other blogs to get ideas for what you like and what you don't like- whether it pertains to content, appearance, writing style, etc. I'm not telling you to copy anyone, but it helps to get the creative juices flowing-- and can spark ideas for how you can be DIFFERENT. 
  • Think about how you will add media to your posts- like pictures or embedded videos. Do you have a camera that takes clear photos and some sort of software to crop, color correct, etc.?
  • Come up with a general goal for how often you'll post. Whether it's daily, 3 times a week, or once a week- try to keep your posting relatively continuous without major gaps. Inconsistent posting loses readers- I've learned that the hard way! The ability to write posts in advance and "schedule" them can make it easier.
  • Monetize your blog. The ads you see on my blog are through Google Ad Sense... clicks from viewers equal a profit. The blog Dollars and Roses has tons more info on this type of thing.
  • Now that you have a vision, start thinking about a name. Think about names that are short, catchy, unique, and memorable.
When You're Writing Blog Posts...
  • Try to write in a conversational way. I try to write like I'm talking to someone because I think it's easier to read. 
  • Be concise- rambling doesn't just happen when we speak, it can happen when we type as well (guilty!)
  • Take advantage of hyperlinking... if you're talking about a product/video/post on another site, link to it so people can easily find it. Google is great, but why not make things convenient for readers?
  • Include something visual... I know this is a very non-visual, information-loaded post, but I did put together one little graphic at the top using picmonkey.com to give the post some pizzazz... plus it'll come up as a little icon when I share it. 
  • Proof-read your post to check for spelling errors, grammar errors, and just stuff that doesn't make sense. 
Before You Spread the Word...
  • Get a good blog design. It does NOT have to be complicated or intricate, and sites like Blogger offer a lot of templates... there are also many great blog designers. You can always re-design, but try to settle on an initial "look" so you aren't constantly experimenting... potentially throwing off new readers. Don't feel pressured to make your blog overly decorated-- cute blogs are nice, but informative, interesting content is most important. 
  • Get a handful of posts on your blog BEFORE actively promoting it. Five seems like a good number. Many people ask me to look at or share their blog, and they only have one post. Not that the one post isn't great, but try to beef up the blog a little... there are millions of others out there that are already fully loaded. Not saying it's a big competition, but your blogging efforts will be taken more seriously if you seem to have really put some work into it. Prove yourself and give people a reason to follow.
  • Figure out your other social media that you will use in conjunction with your blog. Twitter, Facebook, Google+ and Pinterest are accounts I recommend having so you can share your blog with others. You don't necessarily need to give those accounts the same name as your blog, but I think that can be particularly helpful where Facebook is concerned. I'm glad I have a "Beauty Broadcast" Facebook page so I'm not constantly sharing beauty posts with friends who really don't care about beauty. 
  • Bloglovin' is another great site to use- on the right sidebar I have a link so you can "follow me on Bloglovin" - it's a website and an app that allows people to keep up with the latest posts from multiple blogs, kind of like a YouTube subscription feed. 
When It's Time to Share...
  • When you start sharing your blog on social media, do it EVERYWHERE, EVERY TIME. As much as we would like people to make a habit of checking our blog everyday, that doesn't always happen. A lot of people will wait for (and rely on) a link on Facebook or a Tweet before they realize there's something new to see. Make sure to ask the communities on these various social media sites what they want to see-- take requests and actually do them! :)
  • Does your blog mention a certain brand, store, celebrity, or blogger? Make sure to tweet them or contact them to let them know! That could mean a re-tweet to a large audience and possibly important new connections!
  • Pinterest is driving more traffic to blogs now than any other social media site. Make sure to pin your posts... and interesting, great quality pictures will do the most good. I mentioned the picmonkey.com site above-- it's great for jazzing up pictures or creating collages that show groups of products or a process that you want to demonstrate. Scroll back through my blog and you can see how I've used those collages. They are very Pinterest-friendly! :)
  • Include an option to follow your blog by email- that way readers are contacted in their inbox when there is a new post to read. 
  • When you share- be ready for feedback. I love the blogging community, and I feel like my readers are my friends! But there will always be critics. Try to get to a place where you're ok with that, and don't let them irritate you. This can take time, but stay confident in what you're doing. Embrace the constructive feedback, and shake off the destructive feedback.
I tried to cover as much as possible, but if you have any other questions, let me know! Do any other bloggers have advice to share? Good luck to all of you who are starting a blog. For me, blogging is fun, relaxing, rewarding, and has opened me up to many fantastic people out there! :) 

Daily Nuggets...
  • I have a new vlog coming and it's kinda crazy. 25 Things You Don't Know About Me! Hope you don't think I'm too weird! :)
  • It's a dreary, rainy day here! Hopefully Mother Nature gets it out of her system before the July 4th weekend.
  • Yesterday I chipped some balls in the backyard with Tyler. I haven't golfed in months, but I gotta say, I was oddly consistent!
  • One more tidbit about my Friday afternoon lawn work-- as I was trimming the small tree where the old robins' nest was, I realized ANOTHER nest is in that tree. How did I realize this? When birds started flying out in all directions, chirping loudly at me the entire time I was out working! Should've known, it's THEIR porch! :)

212 comments:

  1. What a helpful post! I've started working on a blog and looks like I already had a couple of these things in mind, thanks for the advice :)

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  3. this post was so helpful! I've been spending more time blogging now and I'm going to start using some of those tips! Check out my blog if you've got the time!
    www.modernbeautygirl.blogspot.com

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  4. This is a really good post, I'm so glad you shared with us. Im pretty new to blogging and i'd love to connect with other new bloggers or experienced bloggers.
    If anyone would like to connect or even do some kind of collab that would be great. If anyone is interested please email me at sandynoemybeauty@gmail.com

    my blog is sandynoemy.blogspot.com

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  5. Awesome post Emily! Very useful! :D

    xoxo

    Pink Mascara

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  6. I love blogging! I find it to be a really fun way to talk about makeup and skincare. Though it's one of my favorite hobbies, I don't know many people personally who like it as much as I do... So blogging about it is a great option!

    My advice to bloggers that are just starting out would be to go to other blogs and leave comments! However, don't just leave a one or two word response, then include 50+ links to your blog. Leave thoughtful comments that show that you took the time to read the post thoroughly.

    Blog owners love that people care enough to read their posts because we put a lot of effort into writing them. If you're spamming comments just to get views, you might get some traffic back to your blog, but don't count on people sticking around for very long or expect to get quality comments that show people cared enough to read your post. Treat other blogs the way you want yours to be treated!

    Thanks for your tips, Emily! These are great for beginning bloggers. :)

    Best wishes,
    Em from Mascara Warrior blog

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  7. So funny that you posted this. I literally have been working for the last few weeks to get things ready to launch my own blog. Now I have a few more tips & I can try. Thank you!!!

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  8. Very helpful, thank you. I've been wanting to start a blog and have been writing my ideas and future posts in a notebook for months. Maybe it's time to put them out there!

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  9. Very helpful, thank you. I've been wanting to start a blog and have been writing my ideas and future posts in a notebook for months. Maybe it's time to put them out there!

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  10. Thanks for sharing Emily, I just started a beauty blog a few weeks ago and I am really loving blogging so far! It's a lot of work, but I love it. A blogger told me before I started that I would have a wonderful blogging community waiting for me with open arms, she was so right. I am loving connecting to other bloggers, readers and fellow beauty lovers like me!
    Thanks for your great blogs!

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  11. I want to start blogging but I think my biggest problem is finding a name. I have 2 in mind and can't decide. :(

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  12. I have thought about starting a blog or a video channel so many times but then I realize that everything that I would want to do, YOU already do and probably better than I could. So thank you for being so awesome!

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  13. I just started my blog last friday ! This post is therefore really helpful ! And to be honest YOU were my source of inspiration, I've always wanted to start a blog since the moment I discovered yours :) I'm a portuguese girl who lives in france so my blog is in french :)

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  14. Great post Emily!

    I found Bloglovin through you and I love it! That's the best way to keep up with blogs, for me.

    I started my blog two years ago on Weebly, then changed to Wordpress.com, then to Bloggger, and I'm now happily self hosted through Bluehost.com on Wordpress.org. And I love it! Hosting your blog on Wordpress.org really gives you a bit more freedom (and also a bit more speed on loads and auto backup).

    Also, a great way to get your posts exposed is to search for link parties. Google them or check on my page for a big list.

    But you're right, you should only start a post - and maintain it - if it's fun! I have lots of fun doing this and sharing my thoughts =)

    Have a great week Emily! Can't wait for the pajama party on Wednesday - it will be 1am here! =)

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  15. Great post, Em!

    Thanks for linking to DollarsandRoses.com, too!

    Mandy and I have enjoyed blogging for the past 5 years and it's nice to finally see the fruits of our labor.

    For anyone that wants to know how to start a blog or additional tips on how to monetize your blog, be sure to hit us up. We enjoy helping people getting their blogs off the ground and start making real money. :)

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  16. Great post, Em!

    Thanks for linking to DollarsandRoses.com, too!

    Mandy and I have enjoyed blogging for the past 5 years and it's nice to finally see the fruits of our labor.

    For anyone that wants to know how to start a blog or additional tips on how to monetize your blog, be sure to hit us up. We enjoy helping people getting their blogs off the ground and start making real money. :)

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  17. This post came at the perfect time, as I've been struggling with "getting the blog out there" as any type of self-promotion is so often torn down as insincere or spam. I'd be interested to hear what's been successful for you and other readers (especially in such a saturated genre!) Thanks for the advice Emily! :)
    Lauren @ iSee Makeup

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  18. Thanks for the post! Great one! I've had my blog for about half a year now and am really enjoin it!

    If you have time, I would love if you could check it out!
    Des
    Simple Charm Beauty

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  19. Thanks for the helpful post! I will definately be using the tips you posted. Check out my blog:http://innerbeauty603.blogspot.com/

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  20. Thanks for writing these tips...I've started a blog and I could use these...oh and btw...90 degrees plus is nothing! It's been 117 all week here, in Las Vegas, and even the evening doesn't get past 100 degrees lol Parked next to the air conditioner with the blinds closed...have to go to the gym at night to beat the heat lol

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  21. Thanks for this post, it was amazingly helpful. I started a blog at the end of May, and these tips will make it so much better! Anybody wants to check it out, it's http://www.brokebeautybuff.blogspot.com

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  22. I was seriously thinking about emailing you and going to ask you a few questions about blogging. I started one back in April and wanted some veteran tips and advice. So thanks! :-) Love what you do and keep it up!

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  23. Thanks for this--you recently re-tweeted one of my blog posts, and I couldn't believe the overwhelming amount of clicks I then received from your followers. I wanted the chance to thank you for that, but didn't want to tweet you AGAIN and be annoying!! My blog is definitely in the baby stages, but I really do love it, and I hope to continue posting and improving. I truly appreciate these tips as well as your support the other day. :)

    Allie from www.buttonsbees.blogspot.com

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  24. Awww you should take us to see the bird's nest on one of your vlogs! :D Leanne x

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  25. Thanks Emily, you're the best! I just started a blog with my best friend and I'm looking for all the advice I can find... and just like with my makeup, you're totally someone that I trust!

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  26. Thanks so much for introducing me to picmonkey, that was exactly what I´m looking for! :)

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  27. I loved the link on monetizing your blog. I switched from a wordpress.com site to a self-hosted site and have been working on little goals (i.e. A hovering pin it button, google authorship... etc) for a while. I think monetizing my site (along with streamlining my website - any recommendations?) will be the next step. It's nice to see a successful website share insight and I love that the link you referred isn't in your face/pushy about it. Thanks for sharing!

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  28. Emily,
    Thank you for the great tips! I have actually been doing all that you've suggested before I read this post, and your tips work! I tweeted TREsemme & they tweeted my back!

    Lisa
    http://justonegirlsopinion-beauty.blogspot.com

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  29. I just started blogging on 6/23. I tried to read through all that Monetizing information that Blogger had up, but its like reading the dictionary- so dry and so full of information!! Thank you for linking to the Dollars and Roses site, and for the rest of this post!

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  30. For anyone who's interested, my blog is here: http://thedragonsvanity.blogspot.com/

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  31. Very helpful. Totally agree with making your blog DIFFERENT. ALso, I think keyword research is important before you start, as well as purchasing an exact match url.
    Beauty Fashion Skin Care Blog -Girlie Blog Seattle | Casual Chic Style

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  32. I have been thinking about starting a blog, but I wasn't sure how to go about doing it and this post really helped me!

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  33. Extremely helpful! I have wanted to start a blog for about a year now but am still a bit scared to get started. This is helping me get closer to starting but still not quite there yet as I have a lot to learn first! haha

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  34. Hey beauty lover(: Would you mind checking out my blog The Best In Beauty? Let me know what you think, I hope you like it! --> http://typebeauty.blogspot.com

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  35. This helped a lot! I started one the other day (beyond beauty life) and so far only have 1 post! Ill post more hopefully this week!

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  36. Thanks so much for the great tips. I've just started blogging and will absolutely use your tips. Thanks!

    Blueariel's Beauty
    Spot

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  37. These are really great pieces of advice! Thank you so much for sharing. I especially like where you suggest having a good layout and a few posts before starting to promote. Even if the one post is good, not many are likely to hang around and wait for more!

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  38. This post is so super helpful for someone just starting out, like me! Thank you!

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  39. I've started a blog and who I watch in the line of beauty gurus on you tube was one of the first posts... and you are one of my top three! I love your videos.

    Who I watch and what I love about them

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  40. Great post at just the right time.. thanks emily for the tips!

    www.budgetbeautybyida.blogspot.sg

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  41. Such a helpful post! I've started a blog and then got a bit stuck due to work commitments. Your post gives some really helpful pointers - especially regarding having a structure and trying to think about what I'd like to read about! Thanks a bunch!

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  42. This post is really helpful! I think I can learn a lot from it! Thank you for making it.

    http://whiteboardkid.blogspot.com

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  43. Thanks for the advice! i think its going to be helpful, hadn't thought about pinterest, but its definately up there now!
    have a good day, god bless
    http://thehost1012.blogspot.ca/

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  44. This was so helpful! Thanks!
    -Emily
    http://darlingyouareadoll.blogspot.com/

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  45. Great tips Emily!! Thanks for including the link to DollarsandRoses.com! Dying that you are "oddly consistent" when it comes to hitting golf balls. I love those little tidbits about you!

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  46. Very helpful article Emily.. Thanks a lot for passing on your tips and tricks in blogging as well..

    Much love,
    Sneha

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  47. Thanks so much Emily for blogging about this. I've been struggling for months to get a blog started. Your tips are so much help and it gives me more confidence to put the next step forward and get some posts going. I had trouble with a name for my blog. I settled on "Debbie's Makeup Delights & Duds". Since my posts will be about what I like and don't like about makeup products. How do you get a domain name for your BB blog? I used my YT name DRmakeupgirl to associate it with my YT channel.

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  48. Hi Emily, the timing of this post is great! I have recently started a post but am struggling to find the time to post consistently. This really gave me some useful tips and help to put things into focus for me.
    It would be great if you can check out my blog at:
    http://genevieveandi.wordpress.com/

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  49. Thank you so much for all the helpful tips Em. I've just begun blogging and it can be bit intimidating trying to know all there is to know.

    erinbulger.blogspot.ca

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  50. How did you create your categories on the side of the blog "FOTD, Hauls, Reviews,etc?" I'm not sure how to do that.

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    1. This is the exact question that I was wondering as well! and thank you for this post! I am a new blogger and hope to start a youtube channel as well. You are a huge inspiration!

      www.glamdazzlefetish.blogspot.com

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  51. This is a very helpful blog post. I have keep some of these in mind when I have been writing my blog here lately. Thank You.

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  52. I've also been contemplating a blog after I started my YouTube channel (Adriana pina) and this is so inspiring! Thank you so much!

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  53. This post was really helpful! I'm in the process of creating a beauty blog and I'm also a web designer so I got the actual website down, but you mentioned a lot of things I haven't really thought about. Thanks for sharing your tips from experience!

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  54. Hello from London!

    Ive just moved over my lifestyle blog from dreamweaver (what a nightmare!) to wordpress and I am almost 90% lost.

    This article is a great read - I hope to put the things ive learned here to good use.

    I wonder if you can give me some tips if you take a few minutes to look at my site?

    whatkimmytriednext.co.uk

    Thanks!

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  55. You know when you WANT to do something but you're afraid or something.. and someone just boost you up and make you do it.. Well that's what you did with me :) This post was very helpful and it just push me to do my little beauty blog (: You are an amazing inspiration for all the girls out here in Canada ^^

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  56. Hi Emily! While I love reading blogs, I've been quite lazy about working on my own (shame on me) but this post has completely inspired me to restart and boost my own blogging skills. I was wondering how/ where you created the "BeautyBroadcast.net" title banner on Beauty Broadcast? It looks so much more appealing than just a title off to the side. Love your videos and your blog :)

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  57. Definitely agree with Em that you should leave meaningful comments on blogs in your niche. Ending your post with a question or asking for suggestions is one way to get comments. Quite frankly, I'm still working on getting comments, I'm open to suggestions. :)

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  58. when i started blogging, i would have welcomed tips, man. that was a couple years ago and i guess there are more bloggers nowadays....so i put together a 101 tips for blogging if anyone wants to check it out. i think i have some really simple, tangible, action type of tips.i talk about ideas, html, photos, growing your blog, and even marketing: i hope you guys will like it (: http://mindbodybeauty.blogspot.com/2013/04/101-basic-blogging-tips-ideas-marketing.html

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  59. Thank you so much for this! I just started blogging a couple of months ago and just filmed my first youtube video yesterday. I'm still a little nervous about it all, but as a stay at home mom I have been looking for a hobby and I have always enjoyed writing and makeup so why not combine the two. This was very helpful to me. Thanks again!

    www.beautybyang.blogspot.com

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  60. Thank you so much Emily for sharing your experience with us

    I've started my blog already a few weeks ago, but still learnt a lot from your post. :)

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  61. I came here from your youtube video (of course). I've recently started a blog and even if it's not in English, your advices are really, really helpful;)

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  62. I'm new to blogs and vlogs. I am thinking about starting a lifestyle and beauty blog, and maybe a YouTube channel. Thank you so much for the info!

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  63. I love your blog and youtube channel! I recently started a blog and this post just helped tons! I have one question for you though, not blog related-youtube related: what program do you use to edit your footage? Thanks so much!

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  65. This has inspired me to make a blog again. I had one but it failed so I quit but now I have some good tips
    Thanks

    xoxo,
    The Warrior<3

    http://warriorofbeauty.blogspot.ca/

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  66. Thank you so much for the tips Emily! I just recently started my blog, and your advice has really helped me build some confidence and knowledge in the blogging realm. If you ever have the chance, please check out my blog :)

    http://thegirlinthenook.wordpress.com

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  67. I already have a blog going, and this really helps me alot! My blog is all about Scoliosis and finding the right close to cover up a scoliosis back brace!

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  68. Thanks for the tips, Emily!

    What domain host do you use/recommend?


    xo,
    Lauren

    http://dirtyblondeambition.blogspot.com

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  69. I started my blog hopefully you can check it out! My domain name is akyounesbeauty.simplesite.com,thanks!

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  70. HI Emily ,

    I sooo love your blog , vlog and everything you say .....so much so that the honest reviews you give inspired me to start my beauty review blog.I have been a very silent reader of yours.I have been an Radio Jockey and a Feautre Writer for a Magazine .But with my first kid I gave up and started blogging.
    You are so beautiful , stay happy .
    Blessed be,

    Love
    Ujwala

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  71. Thanks Emily, this certainly helps a lot :)

    I've just started my blog for 2-3 weeks now and I'm learning so much from you. Love your videos too!

    Take care!

    http://metal-makeup.blogspot.com/

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  72. Thanks this post was really good...

    http://pretty-in-pink-23.blogspot.com/

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  73. This comment has been removed by the author.

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  74. I started a blog a week ago mainly because of this post and today i hit 300 views :) I'm so excited (: thanks (:

    www.Jessyeclumsyxo.blogspot.com

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  75. I'm glad I stumble upon your webpage, this is very helpful to all your viewers.

    check out my site too: http://www.beststretchmarkcream.co/

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  76. I just did a similar post on my page, but from a beginners point of view :)

    http://bellebeautyglam.blogspot.ie/2013/07/how-to-start-beauty-blog-beginners.html

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  77. I'm so happy I found this. Is it very very helpful especially for newer bloggers or bloggers to be.

    http://pash4fashionx.blogspot.com

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  78. I heard about this post through your YouTube video and as I (also) started a blog last months I felt like looking at it and well .. Thanks for the tips ;) I didn't think about some of them and that will be helpful !

    Yet I have one remaining question, as I am not a Tweeter person, how could I still made my blog stand out ? Because I don't feel like getting an account :(

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  79. I want to start a blog and reading this honestly inspired me to blog about beauty. Thank you so much for the advice.

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  80. I read this post, and was inspired to make my own "Beauty Blog"! I named it: Beauty Post - Its! Could you check it out? URL: www.beautypostits.blogspot.co.uk

    =D
    ~Millie xoxo

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  81. Thanks for the nice advice for new bloggers, I am just strating out and am trying to find my own personal niche in the beauty bloggers world and also get my head around twitter! haha

    Bisous! Jemma xoxo
    abeautifulinstant.blogspot.com

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  82. This was such a helpful post! I have recently stared a blog and I am looking for some feedback on how I can improve it. If anyone has some time I would love for you to check it out.
    http://dandeliondayz.blogspot.com/

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  83. When you mention a certain brand or store what exactly do you do when contacting them? Is it just emailing someone and say "hey i mentioned you on my blog?" I want to start a blog but I'm not clear on what you mentioned.

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  84. The idea of tweeting them when you mention a brand or person in a blog is an awesome idea! Tried it out!


    warriorofbeauty.blogspot.ca

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  85. How do I pin my blog onto Pinterest?

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    1. I linked my Pinterest account by clicking on the little pencil by your Pinterest name. It will take you to an "Edit Profile" page.

      Pinterest will make you verify that the website is yours (so you can't link to something like www.apple.com), but it is a very simple process.

      Delete
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  88. nice post :) It really covers the basics of starting a blog..mine is 1 week old and my plan is to post something every day :) I agree that it is super important to be original and find what makes each one of us special!
    thanks a lot for the great job you do here!

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  89. There is one thing that I think you should also mention: a blogger should try and keep the site tidy, removing useless spam and vile comments within various posts, such as some of the comments on this page.

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